Customer Experience Management

Network construction is shifting from being investment-driven to value-driven. Operators are concerned with improving the efficiency of network construction and O&M to create a differentiated user experience. They must improve the efficiency of their marketing, channel operations, and customer services, and optimize ICT operations and infrastructure. Operators are also considering the challenge of managing end-user experience to boost growth after becoming more customer-centric. Based on extensive network management experience, Huawei provides a complete suite of solutions to help telcos tackle these challenges.

Business Value

Investment Efficiency Improvement

Deep insight on value users and traffic, accurate network planning to improve network resources utilization rate and investment efficiency

Brand Value Improvement

Ensure and enhance customer experience, improve network benchmark ranking and NPS, reduce churn to strengthen brand image

Service Experience Monetization

Build differentiated service experience, promote user and service development to drive traffic monetization