Mobily: Delivering Operational Transformation to grow Partner ecosystem


Mobily: Delivering Operational Transformation to grow Partner ecosystem

Improving VAS technology and operations architecture to delight customer experience



Mobily is Saudi Arabia's second Telecommunications company launched by Etihad-Etisalat consortium. Mobily provides mobile telecom services through out the Kingdom of Saudi Arabia. In order to keep up with the ever changing appetite of consumers for digital services, Mobily saw the market right to deliver next generation services. Huawei’s Next generation SDP platform was selected by Mobily as the best fit for its strategy.

Huawei understood the needs of Mobily for a next generation service delivery and implemented the award winning Huawei NGSDP platform to support a convergent business that exposes traditional telecom capability to OTT and viceversa. This capability opens up the opportunity for Mobily to deliver and support interworking with digitalized services by focusing on fast time-to-market and quality of service experience.

Huawei’s managed services is helping Mobily to set new thresholds in Service Levels, and supporting go-to-market with new services by providing rich business configuration and process optimization that ensures facilitates VAS partnership trust and proactive customer care to foster growth.