Churn Analytics

Huawei

Churn Analytics

CE A CHURN 02
Based on OSS + BSS data, Huawei Churn Analytics analyze the churned customer network usage ,the service experience and the marketing touch points information, build churn analytics model through big data analytics method, and provide churner report with root cause. For entire network customers, apply churn analytics model to help CSPs generate insight of churn, more accurate customer retention, guides network optimization. And can establish from analytics to action closed-loop approach to manage and improve churn rate (especially the network side churn).