WinWin Issue 42

Perspectives

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The 5G Dynamics: Massive Adoption Drives Massive Monetization Opportunities

By Based on research from GSMA Intelligence

5G adoption is rapidly gaining momentum, presenting a tremendous opportunity for further growth over the next decade. Device availability and affordability are key for consumer adoption, with the latest GSMA Intelligence research report — 5G Device Evolution and Outlook — highlighting the 'spark' that will drive both uptake and operator revenues. FWA, for example, is one of the early 5G use case successes, helping operators create new revenues thanks in part to 5G CPEs becoming more abundant and cheaper. At the same time, with 83% of operator CEOs expecting B2B to be the greatest 5G revenue driver, we cannot ignore the role enterprise digital transformation will play.

5G adoption is rapidly gaining momentum, presenting a tremendous opportunity for further growth over the next decade. Device availability and affordability are key for consumer adoption, with the latest GSMA Intelligence research report — 5G Device Evolution and Outlook — highlighting the 'spark' that will drive both uptake and operator revenues. FWA, for example, is one of the early 5G use case successes, helping operators create new revenues thanks in part to 5G CPEs becoming more abundant and cheaper. At the same time, with 83% of operator CEOs expecting B2B to be the greatest 5G revenue driver, we cannot ignore the role enterprise digital transformation will play.
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How will 5G change Europe for the better?

By Euronews Debates
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5G Driving Network Performance & Consumer Experience to New Highs

By Mark Giles
Chief Industry Analyst, Ookla

Ookla provides industry-leading, trusted network intelligence and testing solutions that help connect consumers and the industry.

Ookla provides industry-leading, trusted network intelligence and testing solutions that help connect consumers and the industry.